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Over the last 24 years, I've helped multiple companies scale their revenue 2x to 5x in the American market. These companies have come from all over US and Europe, and in very diverse industries.
I grew up in very humble beginnings in America. Through my journey, I realized that success came when I "leaned in" to my uniqueness, used all my successes and failures as fuel, and but stay true to grounded principles for success.
My work has lead to delivering product/services to 80+ countries. I've led global commerical teams of 60+ people, and traveled to 42 countries. I'm conversant in English, French, and Spanish.
I'm now based in Geneva, Switzerland, integrated into Swiss culture. But my heart has always been about taking the lessons I've learned in America, and helping others accomplish their goals in the United States.
By finding ways to play to my clients' strengths, giving them confidence that they can execute, and creating new value.
Because underdogs are fighters and have to dig deep to use the tools around them to beat the odds.
Because breaking through cultural barriers and finding common ground is the key to selling in new markets.
Because their no greater feeling than seeing people grow into their potential and reach new levels of success.
We designed the GTM and training strategy for a US-based industrial instrumentation manufacturer to enter a new market. Led to $1.6M USD in new growth, and a 267% increase in product revenue.
We optimized the sales process for a business services team to drive 360% growth in services, which in-turn allowed upselling that led to a 16% growth in product business.
We reorganized the sales channel for a laboratory instrumentation provider to increase revenue by 324% in one year and reduce costs by 45%.
We redesigned the lead generation program for a Swiss SaaS start-up, resulting in 545% more leads, and a CPL reduction of 76%.
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